Loyalty Magazine is the world’s best read title reporting on the evolution in customer retention initiatives, loyalty schemes, reward programmes, affinity, customer insight, social media developments, CRM and other customer information management systems, call centre issues, direct and viral marketing, mobile and internet channels for both B2B and B2C enterprises. Technology as a loyalty enabler is a very important topic. This includes artificial intelligence (AI) augmented reality (AR) machine learning, advanced data management and learnings, gamification, blockchain and automated customer interaction. It covers all global markets and business sectors, including retail, financial services, travel and hotels, telecoms and online commerce.
Loyalty Magazine
